Here's the future. A great web video from Cannes Lions 07. If you're some form of creative or planner you should already know about this lecture or you should watch it immediately. Likeminded, I've been writing and posting many of the examples that Matt and Jeroen talk about and am in full agreement. They clearly articulate the future of some new forms of advertising and marketing or should I say new forms of engaging entertainment?
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July 13, 2007
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