New Sony Blu-ray Disc Commercial - Lasers

Here is a piece of our latest work. It's the latest Sony commercial directed by Brett Foraker at RSA Films.
Here's the full length version hosted at the Museum of Low Res website. Here's the embedded code version.

The advert was filmed on location in Hungary within a working industrial chimney, with all shots taken in the absence of any form of natural light.  A bank of lasers capture the action of gladiators battling futuristic robo-cops and suped-up motor cars being dropped from a sheer height (hence the industrial chimney!)