Nitmesh

Sportive - Addictive TV Remix

I met Addictive TV at SXSW and recently saw them play live on the terraces of the National Theatre overlooking the Thames on the South Bank. They take classic films clips, classic music performances and remix the repetitive images with their own house music beats. Here's their remix for Adidas for Beijing Olympics.

I met the Walrus - An Animated Interview with John Lennon

Watch Your Own Heart Attack - British Heart Foundation 2 Minute Film

Here's the 2 minute British Heart Foundation 'Watch your own Heart Attack' film below. Screened once on British TV on evening of Sunday 10th August. The film was directed by Brett Foraker at RSA Films, my employers and stars Steven Berkoff.

'The British Heart Foundation (BHF) is leading the battle against heart and circulatory disease – the UK’s biggest killer. The charity is a major funder and authority in cardiovascular research. It plays an important role in education, both of the public and of health professionals, and in providing life-saving cardiac equipment and support for rehabilitation and care'.

Watch Your Own Heart Attack

We have produced RSA Films and directed by Brett Foraker this two minute ad for British Heart Foundation starring Steven Berkoff. Screening only once on traditional UK TV then watch this space from 9.19pm UK Time Sunday 10th August...

Context Collapse of Media - An anthropological study of Youtube Web Video

This is a great anthropological introduction to Youtube from Michael Wesch. Wesch created the Machine is Us/ing Us and the Information R/evolution web video hits and here he's talking at the Library of Congress in June 2008 with a web video he produced with the help of his students from Kansas State University.

He describes the increasing individualism and independence but in contrast the growing desire for community and relationship amongst the Youtube community. What he calls the 'networked individualism' and the 'cultural inversion' going on as well as the increasing commercialisation and longing for authenticity (especially after lonelygirl15) from the Youtube community and the growing sense of 'context collapse'. 

This is engaging, funny, entertaining, thoughtful and well worth watching. With technology changing us, through this brief history of youtube, Wesch's film brings some wonderfully obvious insights together and some unbelievable stats (9232 hours of video is uploaded per day), making us ask new questions as to where our societies are heading, off and online.