A comment on the imploding chaos of the convergence that hopefully entertains, enlightens, educates, reminds and shares ideas that might stand out and make a remarkable difference.
From Netpop Research - 'Stated simply, 7 million people in the U.S. are contributing content
online through six or more activities (uploading photos, publishing
blogs, posting ratings/reviews, etc.). These heavies are also
connecting with 248 people in a typical week, on average. Needless to
say, the news they choose to spread can change the marketplace
overnight with such scale that companies must tune in and be in a
position to react quickly and decisively'
If you don't have the engaged mass audience for TV (just one example), then how can you justify the budgets to the usually high costs of production? Especially drama production, as brands directly or more commonly indirectly finance it through TV advertising. But now with net unless your content is truly compelling and truly worth spreading, who is going to find it or even bother to watch it especially as we are now going towards a VOD model where we control what we are watching, so diminishing our engagement. We are the media now, the we-media. Click through the quick slideshare below.
Another series of lovely prototyping web videos from Microsoft Labs visually illustrating our working lives in 2019. If this is a glimpse of our future then we'll all going to clearly become content creators, linking, sharing and meshing ideas through the use of new technology. The first embed is a compilation of the other web videos below it, which are just more detailed versions of retail, banking and with the last being manufacturing which is the most imaginative, but they all packed full of (minority report) type ideas.
via thenextweb